Document Type : *
Authors
1 PhD Student of Sociology, Department of Sociology, Dehaghan Branch, Islamic Azad University, Dehaghan, Iran.
2 Associate Professor, Department of Sociology, Dehaghan Branch, Islamic Azad University, Dehaghan, Iran. (Corresponding Author).
3 Associate Professor, Department of Sociology,University of Isfahan, Iran.
Abstract
Nowadays one of the main challenges of modern world is the emergence of environmental crises resulting from human behavior. Many environmental issues , in these years, has provoked the attention and sensitivity of different aren’t areas thinkers, specially sociologists .The present research has been accomplished to explain the effect of consumerism culture on environmental destructive behavior from sociological point of view and for this purpose quantitative approach and survey method have been used. The statistical population of present research is Tehran 18-35 years old individuals from which 435 people were selected from 6 regions based on their development using quota sampling method and in order to study them questionnaire tool was used. Research data analysis was made in descriptive and inferential sections. Descriptive findings indicate somehow desirable environmental behavior among under study subjects. Research inferential findings show that consumerism variable may totally explain the variance of environmental behavior variable among under study subjects in an average level and the influence of this variable on environmental destructive behavior is direct and significant, too. In relation to the influence of dimensions of this variable on environmental destructive behavior, it should be stated that the effect of dimensions including individualism, pleasure, luxurism and eidesis on environmental behavior is direct and significant and the influence of pluralism is insignificant. Finally, it should be stated that there is not significant difference between men and women and also the level of development of different regions due to the influence of consumerism variable on environmental destructive behavior.
Keywords
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